SEO in Leeds that gets you found.

We learn your business, your customers and your local competitors, then build a plan that plays to your strengths: content people want to read and steady improvements that lift you up the rankings. Real goals, straight updates and more of the right enquiries.

We help you rank for searches that count.

Technical SEOCore Web VitalsKeywordsOn-pageLocal SEOContentLink earningReporting Technical SEOCore Web VitalsKeywordsOn-pageLocal SEOContentLink earningReporting

See where you stand, free.

Every project starts with a proper look at your site. Here is the kind of score and checklist we share, with no pressure attached. The figures below are an example.

92 /100
Example health score
Technical & crawl
Speed & Core Web Vitals
On-page & content
Links & authority
Local & Google Business
Get your free health-check

Search growth, done properly.

We lay the technical foundations, map keywords to pages, build useful content and earn trusted links. Straight reporting throughout, focused on leads rather than vanity metrics.

Technical SEO

Crawl health, index control and structured data: a clean site search engines can trust.

Speed & Core Web Vitals

Faster loads and lighter pages that lift rankings and conversions.

Keyword research & mapping

Topics, intent and page mapping so every URL has a job to do.

On-page optimisation

Titles, headings, internal links and schema that make relevance obvious.

Local SEO & GBP

Profiles, reviews and local signals that help you show up nearby.

Content & landing pages

Helpful articles and focused pages that answer questions and convert.

Digital PR & link earning

Relevant links from genuine sites to build authority the right way.

Reporting & goals

Monthly clarity: traffic, rankings, leads and the next steps to move the needle.

Steady SEO growth that compounds.

SEO is a slow build that keeps paying back. This is an illustrative picture of organic traffic over a year. Real timelines vary by market and starting point.

JanMarMayJulSepNov

Illustrative organic traffic over twelve months. We report your real numbers monthly.

How we deliver SEO.

Straightforward search growth: we learn what your customers need, then improve your site every month.

Discover and foundations

We learn your goals and market, then set up clean analytics, Search Console and tracking.

Research and structure

We find the phrases your customers use and give every page a job to do.

Content and authority

We build helpful pages and earn trusted links from genuine, relevant sites.

Measure and improve

Monthly reviews: we double down on winners, fix weak spots and plan the next gains.

Most buying decisions start with search.

Industry figures on why ranking is worth the work. Hover any figure for detail.

0%
of all website traffic comes from organic search, the largest single channel.
More than paid, social and direct combined in most sectors.
0%
of clicks go to the top three organic results on a page.
Position matters: page two gets a fraction of a percent.
0+
five-star reviews, rated 5.0 by the businesses we work with.
Reviewed on Google and Trustpilot, across SEO, web and brand.
0%
white-hat methods, with monthly reporting and no vanity metrics.
No tricks: just the work that lasts.

Pick the level that fits.

Three ways in, from a one-off audit to an ongoing SEO partner. Every plan is quoted after a chat, so you only pay for what you need.

SEO health-check

A one-off audit with a prioritised action plan.

  • Technical, speed & content review
  • Keyword & competitor snapshot
  • Prioritised fix list
Get a quote

Local SEO

Win the “near me” searches in and around Leeds.

  • Google Business Profile
  • Local citations & reviews
  • Location landing pages
Get a quote

Ongoing SEO

A monthly partner for steady, compounding growth.

  • Technical, content & links
  • Monthly reporting
  • Next steps listed each month
Get a quote
Client photo alongside a five-star review of Waywest Design
★★★★★
“Waywest Design has been handling our SEO and digital marketing for the past year, and the results have been phenomenal.”
Joy Meighan SEO & marketing · Trustpilot review
Read the full review
“
★★★★★

Jack has now done three websites for us, all different, all brilliant. He creates a bespoke service and is accommodating with unique requests. We will keep working with him for our SEO needs.

Rebecca Rollett Three websites & SEO
Read on Trustpilot
“
★★★★★

The team built our salon website a few years ago and it is still going strong. Our traffic has grown steadily and the site keeps performing. Jack is always on hand for updates, SEO and improvements, and we still get bookings and calls through it.

Luke Ormsby Salon website & SEO
Read on Trustpilot
“
★★★★★

Jack looks after our seven healthcare websites. His eye for detail keeps everything running smoothly, up to date, secure and optimised for speed and SEO. His guidance as our web advisor has helped us put new strategies in place.

Jasmine Seven healthcare sites
Read on Trustpilot

SEO questions.

Straight answers from a Leeds team focused on meaningful growth.

Early indicators like impressions and long-tail rankings often move within four to eight weeks of technical fixes and content updates. Competitive, high-intent terms usually take three to six months. We set realistic milestones and report monthly.
No ethical agency can. We focus on the outcomes that matter: qualified traffic, enquiries and revenue. You get transparent reporting and a reason behind every change we make.
A technical audit and fixes, site speed and Core Web Vitals, site structure, on-page optimisation, a content plan, local SEO where relevant, quality link earning, analytics and monthly reporting.
Yes. We optimise your Google Business Profile, tidy your citations and reviews and build location pages so you show up for nearby and “near me” searches around Leeds and Yorkshire.
Not always. We work with what you have where we can, improving pages and adding content where it helps. If the site itself is holding you back, we will say so and explain the options.
A monthly report covering traffic, rankings and leads, plus what we did and what is next. No vanity metrics, just the numbers that affect your business.
Always. We build authority with useful content and genuine outreach, never shortcuts that put your site at risk. It is the kind of SEO that keeps working long after the work is done.
Yes. The same foundations that help you rank, sound structure, helpful content and trust signals, also help you appear in AI overviews and answer boxes. We build for both.

Find out where you stand.

Tell us your site and your goals and we will reply the same working day with a health-check and a costed plan.

  • A reply the same working day
  • A proper health-check with real numbers
  • A prioritised action plan
  • No pressure and no lock-in

Get your free health-check

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